Compared to Web 2 tools, Fluence provides much more flexibility with regard to application design, higher security, and greater scale. P2P architecture allows applications to connect users directly to each other, to keep sensitive data under user control, it can tolerate network downtimes, it allows applications to be developed easier, managed and owned by a community of users rather than a centralized development company. The data "stays" with its owners. Single points of failure are essentially eliminated, access is democratized, IT operations are freed from the risk of dependence on a single cloud provider, and business continuity is improved.